Podcasting has become a popular way to consume content. Probably because, as a listener, you don't have to focus your full attention on the content, unlike with video and graphical content, which you can't do while watching. As a result, podcasts are gaining popularity, and many creators are turning to them.
However, as much as people consume audio content, it means many more people are creating it. As a result, creating an exciting and entertaining podcast is essential for differentiating yourself from the crowd and carving out a niche for yourself.
Sadly, being passionate about creating content through podcasting is one thing; being able to convince others to subscribe and listen to you is quite another. Building and growing a podcast audience, like any other content creation, takes a lot of effort and time.
Without a doubt, relationship content is one of the content types that connect with individuals on a personal level. So, if you want to create compelling content that talks to people about their relationship path and experiences, consider starting a dating podcast.
However, how do you attract many subscribers and listeners to your podcast? How do you grow your listenership and make your podcast stand out in the dating niche?
Without further hesitation, here are 5 proven tips you can adopt to grow your relationship podcast episodes.
How To Grow Your Podcast
Growing an audience takes a lot of time and effort. Aside from the technical aspects of creating your podcast, the most challenging part is growing an audience. However, you will significantly increase your listenership and be ahead of other podcasters by performing the following.
Have a Simple Show Name With Eye-catching Artwork
As simple as it may appear, this has a significant impact on the growth of your podcast. But first, you must thoughtfully choose your show name so listeners can easily remember and discover you. So, consider what a typical listener would look for while looking for a relationship podcast.
After you've decided on a simple name for your podcast, you'll need eye-catching artwork that will stay in the minds of your listeners. And, because it is the first thing a potential listener sees, your podcast's artwork is similar to a business's homepage. As a result, you must have appealing artwork that will make an excellent first impression.
Furthermore, ensure that your show's name and artwork suit the tone and idea of your content. You don't want to make an excellent first impression with your artwork and then lose your listener because your content doesn't reflect the theme of your podcast.
Connect With Your Listeners
Your content must communicate with your target audience. Your topic selection should be based on what your listeners are interested in rather than what is convenient for you. So, once you've published a podcast episode, you must devote some time to engaging with listeners on the social media platform where they're most active.
Podcasts are always conversational, and your listeners want to be a part of the conversation. So stay engaged by asking open-ended questions on the podcast episode that keep listeners talking about it on social media. As a result, the bond between you and your listeners will be strengthened.
Be Active On Social Media
If you want people to listen to your podcast, you must first make them aware of its existence. And social media is the only way to reach and engage with your ideal audience. Next, you must create a separate account for your podcast, where you will share show notes, new episodes, and an audiogram of your most recent release.
However, you must also create content to attract people to your account. As a result, you should be active on other creators' pages, answering various relationship inquiries and directing them to your podcasts for further information on their relationship concerns. Use hashtags to increase your podcast's exposure and allow listeners to interact with others directly through the hashtag.
Record Several Episodes And Ensure Consistency
Nobody will subscribe to a podcast that only has one or two episodes. Therefore, it would help if you recorded several episodes of high-quality content that would entice a first-time listener to listen to the rest of the podcast after listening to one. One advantage of multiple episodes is that you appear more credible to your listeners, and they become hooked when they see the number of available episodes.
In addition to having multiple episodes, you must ensure consistency with your show delivery. As a result, you must maintain consistency in your duration, cadence, and release day. For example, if you release new episodes every week, make sure the latest episode is available before the deadline. Give your audience no cause to doubt your consistency.
Run A Contest Or Giveaway
Contests and giveaways are the most efficient and successful ways to increase the number of subscribers and listeners to your podcast. Everyone likes freebies and will gladly do whatever you ask in exchange for the reward. As a result, on one of your episodes, you can announce a contest and ask listeners to complete a task, such as subscribing to your podcast, inviting friends, leaving a review, and so on. The contest winners would then be announced on another podcast episode without revealing which one to your listeners. This will enhance your listenership and promote your show because participants will want to know if they are among the winners.
Running contests will increase listenership and attract non-listeners who may want to join the contest to win the reward. So, to increase participation in the contest, promote it on your social media platforms and make it simple for interested participants to enter.
Automate Your Contests and Giveaway With Cwallet
However, while contests and giveaways are the fastest way to grow your audience, one of the major drawbacks is that manually authenticating user entries and verifying that participants complete the task before selecting the winners is a time-consuming procedure.
Given the manual work required to run a giveaway, it is recommended that you automate the process using a third-party app such as the Cwallet Giveaway Tool. Running your contest with the Cwallet Giveaway Tool will make the contest process and your listener's participation much more accessible. In addition, you'll be able to drive participants to your contest using social media and your podcast, and you'll be able to achieve various outcomes, such as podcast subscriptions and listenership.
The Cwallet giveaway tool simplifies the giveaway process into trackable steps. You can set up social tasks for participants to complete before they can stand a chance to win.
For example, with the Cwallet Giveaway Tool, you can specify how many members your channel must have before the contest winner is picked. To run a contest for your podcast, sign up or log in to the Cwallet app, then select the "Giveaway" tool. You can begin a new contest by providing a clear title and other pertinent information, such as giveaway qualifying conditions.
The best part of the Cwallet Giveaway Tool is that you don't have to manually perform any task because the tool automatically verifies all tasks and only considers participants who follow the rules for the draws.
Whatever your podcast audience objectives are, keep in mind that long-term growth requires time and commitment. However, if you want faster and more concrete outcomes from your growth, you should adhere to the above tips. And with the Cwallet Giveaway Tool, you can start converting non-listeners and participants to regular show listeners.
Get started with Cwallet and get a detailed explanation of how the giveaway tool works.