Engagement is the driving force of any crypto community. And since the success of Web3 is arguably dependent on the technology, NFTs and NFT communities are unquestionably here to stay. However, the process of creating an NFT project is cumbersome and daunting. But the real challenge came when I had to make a community around my project and persuade people of the value of my ideas and their potential. Successfully building a community is not something easily achieved. Especially when you need to maintain their interest and keep them engaged to foster trust and provide assurance of a credible project.
So, I had to do many things for my project; I enrolled in a course on community building, signed up for various newsletters on how to build an engaging community, and a lot more. Interestingly, all of my research points to having a strong social media presence, as the majority of the community's participants would be a collection of creators, investors, enthusiasts, and observers of the thriving digital asset.
Unfortunately, failing to identify my niche was one of the mistakes I made when developing my NFT community. I sought to make my project appealing to everyone, which is essentially impossible. As a result, the community members I was able to recruit began to inquire about the project's vision and the strategy my team was using to accomplish its objective. Since there was no vision and the group was not engaging enough, many of the members left.
At this point, I was getting discouraged and equally frustrated at the same time. I needed an answer and a solution to my questions, including:
- How do I create a thriving community?
- How do I keep the community relevant?
- How can I encourage the community to get involved?
With these concerns in mind, I wondered how the well-known NFT communities managed to attract attention worldwide and hold onto their legendary status. I, therefore, conducted research on the top NFT communities within the ecosystem to learn about their strategies, and surprisingly, they were all using the same ones, which are as follows:
Telling a compelling story about your project
A story was peculiar among every top project. I knew I needed to create a story my community could relate to that would keep the interaction cordial. Therefore, since people are drawn to projects with compelling stories, I had to tell my project's narrative in an appealing way to attract my target audience's values and interests. For example, Samurai Sword, an NFT collection, tells a compelling story about the legacy of the Samurai in Japanese history, as well as how people can "unleash the Samurai inside them" by owning an NFT of a Samurai sword.
So, the story behind my project defined my community's vision and objective. After explaining my objective, I needed a platform where I could manage the community adequately.
Choosing the right platform
With the right platform, I could give more exposure to my community, as we had a solid social media presence to spread awareness about the project's values. So, I created a brand personality with the project vision and the understanding created by utilizing social platforms. So, now, I have my community members on Discord discussing the project's value and sharing other relevant information. But there's more to do to keep the community relevant.
Engaging and Rewarding the community
To ensure my community members are getting the value and the reason they joined the community, I always engage them from time to time during AMA (ask me anything) sessions and organize activities that explain the progress of the project to them. Engagement is one of the most important aspects of keeping the community involved and active. However, one of the most effective ways I achieved this is through rewards. So, I organize giveaways and freebies to liven up the atmosphere and entice my members to stay. These giveaways were carried out in different ways. For example;
- Referral contests –the member with the most invites wins.
- Engagement contest –the prize goes to the most active member of the community.
- Tasked giveaways –announcing prizes for new members and putting the link on other platforms.
The turning point for my project and the community came when I accomplished all these. And I increased engagement by requesting community feedback so I could know how to get better.
However, all of these did not happen with some magic. After getting frustrated with low engagement and the status of my community, I put in the effort to get a tool to boost my community engagement and guarantee growth. Fortunately, my relentless quest led me to Cwallet, which had an immediate and maximum impact on my community engagement and growth.
Introducing Cwallet Bot to Your NFT Community
Cwallet is one of a kind, unique, socially integrated crypto wallet with features that connect crypto wallets with Twitter, Telegram, and Discord usernames, allowing you to receive tokens with your usernames even without opening an account.
You can significantly reduce the time and effort required to build your Discord community by using Cwallet Bot to manage your engagement.
Cwallet Tools enable you to expand your community by establishing social media tasks that attract new users and increase community engagement. For example, you can organize a giveaway for community members with specific rules and regulations. What's the best part? You don't have to do much manually.
The giveaway tool includes an automatic task verification system to ensure no one cheats. All entries are automatically verified, and those not meeting the minimum requirements are disqualified. All you have to do is set a few parameters, and the system will take care of the rest, saving you time and stress.
Cwallet Discord Bot helps your Discord NFT community grow by providing newcomers and invitees with welcome bonuses to encourage community promotion and creating opportunities for projects to foster rapid community growth.
Cwallet provides a customized referral program to increase traffic and attention for all project owners, particularly crypto start-ups.
To begin using Cwallet to grow your NFT community, you must first create an exclusive bot and invite it to your Discord community server. After inviting the Cwallet bot to your server and granting access, you can perform a variety of functions that do not require moderation.
Using the Cwallet Bots and tools, you can expand your Discord community by creating social media tasks that will engage your community more and draw in new members. In addition, the tool allows you to set a limit to control the number of rewards distributed. The best part? You hardly have to do anything manually. All you have to do is set a few parameters, and the system will take care of the rest, saving you time and reducing stress.
You can use Cwallet Bot in your servers for tipping, airdrop, deposit, withdrawal, token info query, and group management!