The blockchain gaming industry has grown exponentially over the last two years. As such, Play-2-Earn (P2E) games are one of the key ecosystems that have populated the gaming space, especially with several unique approaches aimed at replicating our physical world to perform our daily activities in an immersive virtual world experience facilitated with blockchain technology.
Consequently, it is crucial to have a plan to encourage projects for greater acceptance in a relatively new ecosystem like the P2E sector, where adoption is lower than that of cryptocurrencies. It is rather easy for projects to create excitement in the short term to put on a marketing campaign, but long-term plans necessitate a fundamentally different approach. Therefore, projects won't last very long without a strong community, especially with a ground-breaking model like Play-2-Earn.
What is the Play-2-Earn Community?
Similar to the crypto community, which is a group of people who talk about the future of cryptocurrencies, collaborate, and coordinate with one another. The P2E community is a group of gamers or interested players who discuss the future of gaming projects, collaborate, and coordinate with one another. The community comprises gamers who fund gaming projects and discuss various strategies for improving the ecosystem by analyzing their wins, failures, and community investments. Players in the P2E community can quickly put any doubts to rest, no matter how small. Therefore, you can think of the community as a place you would go to get advice and clear your head.
The P2E community is an essential component of the gaming ecosystem. Therefore, a project developer should prioritize community involvement as the primary concern when creating a project. As a result, developing a strong community is critical to the project's success.
How to Build a Play-to-Earn Community
Create a compelling story and a community cultural vision
Creating a P2E community entails more than just gathering people. It is a world in which human culture and the economy play a significant role. Creating a compelling story around your project that essentially describes why the project exists and allows players to participate can be an effective strategy for highlighting the objectives and benefits of your project. By identifying with the project's culture, gamers and participants can fully invest in the community and create a thriving economy within the ecosystem.
Also, as the P2E model incentivizes its participants, the economic vision is important in building the community. Due to the thriving economy that enables participants to earn, the P2E mechanism surrounding your project must assume a new level of significance. As a result, community members can earn money, manage successful businesses, and invest in digital assets with defined roles and responsibilities.
Build Early and Utilize Social Media
Any gaming project looking to grow its community should have a strong social media presence to raise awareness about its project, just like in the case of cryptocurrency projects. Therefore, starting early is crucial, as is posting your project on all social media channels, including Discord, Twitter, Instagram, Telegram, Twitch, Reddit, YouTube, Medium, and others.
Utilizing social media is important because it allows you to get feedback on participant preferences for things like character design, concept art, in-game merchandise, and other gaming tools while your project is still in the early stages of development. However, the community will grow if you don't reveal too much about the games initially because curiosity motivates participation.
Maintain a Systematized Assessment and Whitelisting Process
The P2E community needs people to fill a variety of positions, including those for gamers, technical writers, content creators, blockchain specialists, and others. Therefore, you should carefully choose your P2E gaming community members rather than sending out an open invitation to everyone. Therefore, it is essential to maintain a systematic model to evaluate community members while still in the early stages of development. Additionally, you can achieve genuine participation through a strategic process like gated participation through a pledge of allegiance or contribution.
Building the P2E community requires this assessment process because things can quickly crumble if a player isn't invested in the game's long-term success. Furthermore, since the rewards of P2E games are native tokens and NFTs, which can be freely sold and traded in the market, users who are not long-term players are more likely to sell rewards quickly, which puts pressure on the game's economy.
Encourage Community-generated Content
Encourage community members to create content to hype the features of your gaming project and then promote the content to ensure a constantly engaged community. These contents can be an excellent marketing tool for your P2E game. As a result, make necessary materials such as in-game merchandise, memes, artworks, and so on available to your community members to create content for your project that can be shared on their social platforms. Furthermore, show your appreciation to the community members by boosting and promoting the content on your social platforms and incorporating some significant development into the project.
Reward Valuable Community Members
The project's features and the core cultural value of your P2E community may initially attract gamers and participants. They will, however, stay if consistent engagements and a reward scheme are in place to compensate participants' efforts. However, rewards are the most effective ways to achieve this. These benefits may include the following:
- Create in-game assets only available after thoroughly understanding the game or reaching a certain level within your community.
- Create airdrop games to reward members for completing tasks such as referring new members and increasing the community.
Grow Your P2E Community With Cwallet Airdrop Games
There are several ways to organize a community airdrop. However, If you want to add some fun to your airdrop, you can use the Cwallet app to create an airdrop game that allows your participants to have fun while earning real rewards that can be cashed in on. Airdrop Arena is a new 'play to earn' model. Cwallet is the first to combine fun games and token airdrops, which helps to increase community engagement by engaging in fun and attracting more traffic.
How to Create Airdrop Hunting Game for your Community
Go to the Airdrop Arena on the Bots page of the Cwallet website.
- Click on the Airdrop Hunting Option and describe the game in detail, mentioning the prize for the community members and the number of winners for the game.
- Confirm the details of the game and finalize the process.
- Voila! You've just finished making a game. The game lasts for a full day. Invite your neighbors to join you in the challenge!
Every token your community members win in the game will be automatically transferred to their Cwallet, and the balance will remain in your wallet.
Even though the concept of "play-to-earn" gaming is still developing, it has the potential to change more than just gaming. In fact, we think it might alter how people interact with and view established socioeconomic structures like markets, governments, and financial institutions.
You can use the Cwallet Airdrop Arena to grow your community by creating Airdrop hunting tasks that will engage your community and attract new members.
Cwallet does not charge any deposits, withdrawals, and token swaps fees. Therefore, using Cwallet is absolutely FREE!
So, what are you waiting for?